Mobile Marketing News

Mobile Marketing News
Archive by Category "Trends" (Page 4)
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Vserv, the leading smart data platform for mobile marketing and commerce, today released the Smartphone User Persona Report (SUPR) 2015. The report findings are …

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There are 7.5 billion mobile connections at this very moment. The world population is 7.2 billion – meaning there are 300,000,000 more mobile connections than people. …

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Digital Element released a new infographic to show how increasingly more sports stadiums are embracing the use of Wi-Fi in their venues and how …

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The Pareto Principle, more commonly known as the “80/20” rule, is commonly referenced in both business and economic applications. Essentially, the Pareto Principle states …

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In both Latin America and the United States, media consumption habits of Latino audiences are increasingly driven by the use of mobile devices. In fact, mobile advertising …

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Kentico Software, the Web Content and Customer Experience Management provider, recently unveiled the findings from a survey of American web users that shows while …

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Just because you can track someone, should you? GPS is the feature-du-jour of many connected devices, mobile applications, and other wearables hitting the App …

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This is a guest post by Troy Morris of OtherLevels.  Marketers seek the best outcome and ROI for their campaigns. Mobile is no different. Increasing …

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Through each new phase of technology development, consumers have fallen prey to “bright, shiny object syndrome.” Is it new? Does my co-worker have it? …

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This is a guest post by Team Turquoise.  The 4th of July is right around the corner, and for many Americans, this patriotic day …

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