Report: Absence of Haptics in iPhones and iPads a Major Market Challenge
DUBLIN, Nov. 09, 2015 /PRNewswire/ —Research and Markets has announced the addition of the “Haptic Technology Market for Mobile Devices in the US 2015-2019” report to their offering.
The haptic technology market for mobile devices in the US to grow at a CAGR of 39.1% over the period 2014-2019.
The report, Haptic Technology Market for Mobile Devices in the US 2015-2019, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the market landscape and its growth prospects in the coming years. The report includes a discussion of the key vendors operating in this market. The report includes the present scenario and the growth prospects of the haptic technology market for mobile devices in the US for the period 2015-2019.
The floating touch screen could be one of the future trends that will drive the global haptic technology market in the near future. Many research activities are being carried out to design systems that will create 3D virtual objects that can be seen and felt in the air. For instance, researchers in Japan have created a floating 3D holographic plasma display with haptic feedback. Researchers at the University of Bristol in the UK are also working on 3D haptic hologram.
According to the report, Immersion is the only technology provider in the market that has a broad range of patents related to haptics. It has adopted a smart way to stay competitive in the market by establishing strategic partnerships with OEMs and software developers. In recent years, it has grown its relationships with industry players across the globe.
Further, the report states that the awareness of and knowledge about haptic effects in mobile devices is limited to a small customer base. This lack of awareness is preventing potential customers from adopting products that are integrated with haptic technology.