Month: April 2013
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Creating an advertising network is a default conclusion to building a proven business model. In industry, reappropriating media types by vertical or by adding a creative agency on top of media can 2-10x the value. Simply ...
When building mobile marketing campaigns and looking at the use cases around how customers find your app, facebook page, twitter, or walk into a retail store, it’s prudent to think in terms of total mobility. ...
After many years of website marketing I can safely say that landing pages are my wheelhouse. I’ve been building them for years. In days of ol’ I would work with a designer and we’d come ...
There are multiple schools of thought on this subject, however, a new one seems to have cropped up from out of nowhere. Many people believe that location-based marketing of any kind was a good idea ...
Arguably, it has been “the year of mobile” every year since about 1981. That’s when the world first met the Osborne 1, a portable computer that weighed in at a scant 23.6 pounds. That’s the ...
Photo credit: Yahoo.com Starting today the HTC First will be the first phone to be released with Facebook Home pre-installed. It will be available for sale at $99.99 with AT&T and Facebook Home is now ...
Is AOL still a relevant giant the ad:tech ecosystem? AOL CEO Tim Armstrong is on the road at ad:tech SF as the opening keynote defending the company’s position in market. Tim Armstrong took over the ...
Here’s the thing about people. Human behavior is deeply-ingrained. We don’t change easily. Not even when other people really think we should. Not even when the rewards for changing are truly compelling. Here’s the thing ...
Twitter announced the expansion of Twitter Cards this Tuesday, at a mobile platform event held at their San Francisco headquarters. This is a big step forward on understanding the impact of content shared behind a ...
