Mobile Marketing News

Mobile Marketing News
Articles Posted by Ben Roodman

Posts by : Ben Roodman

Author / 107 Posts
Benjamin Roodman
Senior Contributing Editor
Benjamin Roodman is an advocate for getting to the truth of what converts in mobile. Well versed in mobile advertising platforms with a notable aptitude and passion for analytics, he's currently putting deals together as head of partnerships at a mobile data startup. Benjamin has previously held Business Development positions at AOL Advertising and helped establish several funded location-based consumer startups.
Follow me on twitter @BRoodman
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Mobile interaction is about to look drastically different, and it’s not the Apple Watch. App-to-App deeplinking is the seamless interaction between switching mobile apps. …

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Mobile video has officially captured our attention. 5by combines the best elements of viral videos, social sharing, and our love of mobile video viewing. …

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MobileFOMO examines the top 5 platforms for hosting online contests. HelloWorld Formerly know as ePrize, HelloWorld is the behemoth contest platform for major brands. …

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Having attended a half dozen conference already in 2015 alone including The Game Developer (GDC), Facebook’s f8 developer conference, and the eMetrics Summit, below …

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Facebook announced the opening of its Messenger app as a platform for developers at its #f8 developer conference in San Francisco. The new platform expands beyond …

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SXSW Interactive is evolving from a breakout accelerator for consumer startups to a forum where startups come to pitch brands. Here are MobileFOMO’s best practices for pitching …

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As the tech community, music lovers, filmmakers, game developers, and party goers descend on the city of Austin, Texas for South by Southwest (SXSW), …

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The Game Developer Conference (GDC) happening March 2-6th in San Francisco, CA is expected to have major announcements and fun. VR Platform Wars Have …

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Yahoo! hosted its first ever Mobile Developer Conference, #mobileyodel, showcasing its new suite of services designed to help mobile developers. The centerpiece of Yahoo’s …

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The potential money to be made from in-app advertising multiplied by the benefits of an app at the top of the charts, leaves the mobile app …

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